History Channel / Foxtel
Client
Branding. Design. Motion
Services
To commemorate the centenary of WW1, KIN worked with The History Channel to develop the identity, branding and identity expressions for their coverage across all platforms.
History H100 Branding
Creative Direction
Strategic Creative
Digital Strategy
Branding
Logo Identity
IDs
Deliverables
Creative Direction Foxtel - Carly Heaton
Creative Direction - Kin
Design - Kin
Motion - Kin
Lead 3D - Tim Clapham
Credits
To commemorate the centenary of WW1, KIN worked with The History Channel to develop the strategic comms, positioning, identity, and branding for a campaign that aimed to be live and developing for 5 years - the period of the war itself.
We were a part of early creative development, including strategy, brand statements and campaign tagline development. This rolled out into the development and delivery of the brand identity and logo expressions, digital platform creative, brand ids and videos including the REMEMBRANCE series using original objects and artifacts from the WW1 era.
It was a privilege to be involved in a special project like this. The identity we developed went on to win a 2014 GOLD Promax for BEST LOGO DESIGN.
